OECD Tourism Trends and Policies 2020
The 2020 edition analyses tourism performance and policy trends across 51 OECD countries and partner economies. It highlights the need for coherent and comprehensive approaches to tourism policy making, and the significance of the tourism economy, with data covering domestic, inbound and outbound tourism, enterprises and employment, and internal tourism consumption. Tourism policy priorities, reforms and developments are analysed and examples of country practices highlighted. Thematic chapters provide insights on preparing tourism businesses for the digital transformation, and rethinking tourism success to promote more sustainable and inclusive tourism development.
Also available in: French
Japan
In 2017, tourism GDP accounted for 2.0% of total GDP and 9.6% of total employment, or 6.5 million employees. Recent growth in tourism to Japan has been very significant with international arrivals rising from 28.7 million in 2017 to 31.2 million in 2018, up 8.7%, and another record high for the sixth consecutive year. Revenues from international tourists rose 18% from JPY 3.8 trillion to JPY 4.5 trillion between 2016 and 2018. Travel exports accounted for 21.8% of total service exports in 2018.
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