OECD Business and Finance Policy Papers
These papers provide insights from OECD work on a broad range of themes relating to the domestic policies and global rules that help shape markets and business conduct. They contribute to helping government, business and society design and implement strategic, evidence-based and innovative solutions to diverse challenges and commitments.
- ISSN : 27912663 (en ligne)
- https://doi.org/10.1787/bf84ff64-en
Digital tools for health and wellness in insurance
This paper reviews the digital tools developed by the insurance industry to improve the health and wellness of policyholders. These tools are said to offer a win-win: better health for policyholders and reduced claims for insurers. Many tools apply lessons from behavioural economics by seeking to influence policyholder behaviour and overcome short-term barriers to change. This paper identifies issues and challenges, such as data privacy and security, safety risks, data quality, overall effectiveness, and relevant policy and regulatory frameworks.
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